Verily is led by Jaden Miller, a revenue-focused marketing advisor with deep experience inside growing landscape organizations. Jaden spent four years building and leading the marketing function for a multi-division landscape company, supporting expansion, acquisitions, and growth from $11M to $30M across multiple markets.
That experience shaped how she approaches marketing today. Jaden specializes in connecting marketing activity to real business outcomes, helping leaders understand what is driving revenue, where opportunities are coming from, and how marketing investments perform over time.
Her work is grounded in measurement, systems, and accountability, bringing structure and clarity to organizations that want confidence in their growth decisions rather than assumptions.
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Most landscapers don’t need more marketing — they need clarity. I help you see what’s working, fix what isn’t, and invest where growth is proven.
Many landscape companies invest heavily in marketing but cannot clearly answer a simple question: Is this actually working? Reports are full of impressions and leads, but revenue impact is unclear. Marketing teams are stretched thin. Owners are left guessing where to invest next.
Verily helps leadership teams replace uncertainty with clarity by building the infrastructure to measure marketing performance all the way through to revenue. Jaden works closely with owners and internal teams to align strategy, measurement, and execution so marketing supports growth instead of creating confusion.
The result is clear visibility into what drives results, stronger decision-making, and confidence that marketing dollars are working as intended.
Marketing Strategy & Revenue Clarity
Helping leaders build focused marketing roadmaps aligned to business goals, capacity, and seasonality.
Marketing Measurement & ROI
Installing attribution and reporting systems that connect marketing activity to real revenue.
Marketing Systems & Enablement
Creating workflows, dashboards, and processes that reduce lead waste and improve follow-through.
Channel Oversight & Optimization
Managing and improving performance across platforms, including Google Local Services Ads, with accountability.
Marketing Team Mentorship
Supporting in-house marketers with structure, guidance, and decision clarity.
Start with a free business assessment from a LeanScaper Guide.
Book a Discovery Call
Starter (up to $500K)
Marketing is informal and results are hard to track. Verily helps owners establish basic measurement, visibility, and direction so early marketing decisions support growth instead of guesswork.
Grow ($500K–$3M)
Marketing activity increases, but outcomes remain unclear. Verily helps build foundational strategy and reporting so owners understand what is working and where to focus next.
Scaling ($3M–$10M)
Spend increases and complexity grows. Verily tightens attribution, reporting, and planning so leadership can confidently allocate budget and resources.
Enterprise ($10M–$30M)
Multiple channels, markets, or acquisitions create complexity. Verily provides executive-level insight and measurement systems that support expansion, accountability, and long-term planning.
Start with a free business assessment from a LeanScaper Guide.
Book a Discovery CallTo help landscape businesses make confident growth decisions by turning marketing data into clear, actionable revenue insight.
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Jaden is known for her clarity, structure, and reliability. She helps leadership teams cut through noise, understand their data, and make confident decisions.
Having worked both agency-side and in-house, she understands the realities of running marketing inside a growing organization and the pressure leaders feel to get results without guesswork.
Outside of work, Jaden values consistency, balance, and time to reset, principles that shape how she works with clients and teams.
Getting great help from a LeanScaper Advisor is simple...
A LeanScaper Guide will meet with you to, discuss your needs and match you with the Advisor that can serve you best.
Your Advisor will clearly discuss the different options available to you and curate a service plan that you can both feel great about.
Together you can confidently overcome roadblocks and set your team up for success.
Start with a free business assessment from a LeanScaper Guide.
Book a Discovery Call