Nova Build Strategies

Business Strategy, Lean Operations & People Leadership Advisor

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Nova Build Strategies

Turn Strategy Into Execution and Build a Business That Runs Without You

Mike Estey brings real-world experience from both owning and advising landscape businesses. Before becoming an advisor, Mike built and successfully sold his own landscape construction and trucking company, giving him firsthand experience with the challenges of growth, leadership, and operational complexity.

He later spent over six years as the Lead Landscape Coach at Breakthrough Academy, working closely with dozens of landscape business owners across North America. In that role, Mike helped owners clarify priorities, build accountability, and implement systems that drove measurable improvement in profitability, leadership, and execution.

Mike’s background blends hands-on ownership, structured coaching, and deep industry exposure. He understands what it takes to scale a landscape business because he has lived it, coached it, and helped owners work through the same pressures they face today.

How NBS Can Help You:

Many landscape businesses know where they want to go but struggle to turn plans into consistent execution. Strategy lives in the owner’s head. Teams stay busy but misaligned. Accountability is unclear. Progress feels harder than it should.

Mike works with owners and leadership teams to cut through the noise and focus on what actually moves the business forward. He helps clarify priorities, document systems, and install accountability so execution no longer depends on the owner being involved in everything.

The result is a business that runs with focus, a team that owns outcomes, and an owner who can lead instead of constantly firefighting.

Specializing in:

  • Business Strategy & Execution
    Turning vision into clear plans, priorities, and execution rhythms the team can follow.
  • Lean Operations & Systems
    Documenting workflows, SOPs, and standards that create consistency and reduce bottlenecks.
  • Leadership & Accountability
    Building leadership habits, KPI dashboards, and ownership across field and office teams..
  • Financial & Sales Clarity
    Simple systems that support cash flow awareness, sales focus, and confident decision-making.
  • Get NBS In Your Corner

    Start with a free business assessment from a LeanScaper Guide.

    Book a Discovery Call
    How NBS Supports You at Each Stage of Growth:

    Starter (up to $500K)
    The business is heavily owner-driven with limited structure. Mike helps motivated owners establish early systems and habits so growth does not create chaos later.

    Grow ($500K–$3M)
    Growth is happening, but structure is lagging. Mike helps owners install basic systems, accountability, and execution rhythms so progress does not stall or collapse under pressure.

    Scaling ($3M–$10M)
    Complexity increases and leadership gaps show up. Mike helps build operational structure, leadership accountability, and financial visibility so the business can scale without relying on the owner for every decision.

    Proudly Working With These Growing Businesses...

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    Get NBS In Your Corner

    Start with a free business assessment from a LeanScaper Guide.

    Book a Discovery Call
    NBS's Mission:

    To help good people build better businesses—ones that support their life, not steal from it.

    Meet Mike Estey

    Mike brings clarity and discipline to both his work and how he lives.

    Outside of advising, he spends time in the mountains hiking, climbing, and exploring challenging terrain. That mindset shows up in his work with landscape owners: staying calm under pressure, simplifying complexity, and helping leaders move forward with intention.

    Mike shares life with his partner Julie and values balance, growth, and staying grounded. He believes strong businesses are built by leaders who are clear on priorities and disciplined in execution. That belief shapes how he helps landscape owners build structure, accountability, and confidence as their companies grow.

    It’s time to build the business you dreamed of.

    Getting great help from a LeanScaper Advisor is simple...

    1
    Get matched with the right Advisors.

    A LeanScaper Guide will meet with you to, discuss your needs and match you with the Advisor that can serve you best.

    2
    Create a customized plan & schedule.

    Your Advisor will clearly discuss the different options available to you and curate a service plan that you can both feel great about.

    3
    Start building systems 
for healthier growth.

    Together you can confidently overcome roadblocks and set your team up for success.

    Get NBS In Your Corner

    Start with a free business assessment from a LeanScaper Guide.

    Book a Discovery Call